There is No Easy Button

There is No Easy Button

I don’t have an easy button, and I’m betting that you don’t, either. At least not one that actually makes life easier. What I do have are systems that support my productivity, and the ability to say no. Several of my colleagues have asked me if I...
What is a Marketing Technology Officer?

What is a Marketing Technology Officer?

…a holistic professional who is part strategist, part creative director, part technology leader, and part teacher. First, let me clarify that marketing technology, aka martech, includes all the digital tools that are used to deliver your message to your market...
OneDayWebsite: Five Years, yo!

OneDayWebsite: Five Years, yo!

It’s been 5 years since I first created a WordPress Immersion Workshop specifically for women business owners. Woot! After 5 years of fun, food, friends, and fabulous websites, #1DW is now Website Weekend. There’s so much jam-packed goodness that one day...
Reflections: Cigar Conversations Shoot

Reflections: Cigar Conversations Shoot

Reflections from behind the scenes of a mini-movie commercial and photo shoot for one of my favorite clients, Cigar Conversations lifestyle magazine. Cigar Conversations is one of my favorite clients. This mini-movie and photo shoot was such a fun project. Several...