Reflections: Cigar Conversations Shoot

Reflections from behind the scenes of a mini-movie commercial and photo shoot for one of my favorite clients, Cigar Conversations lifestyle magazine.

Cigar Conversations is one of my favorite clients. This mini-movie and photo shoot was such a fun project. Several weeks of planning went into the day, and I look forward to sharing the finished products with you once they’re complete. However, I felt so energized after working with such an awesome and talented crew of professionals that I had to think back on what we did and what I learned.

I’ve always felt that my personal marketing was “muddy” because I did so many things for so many different types of clients. Even this year, I realized that my skills arsenal looks like an overachiever’s haphazard storage room, as I picked up even more fine-tuning in my web and teaching work. Then I stepped back and realized something shocking (for me, anyway) – I was best suited to those job titles I’d always quietly side-eyed when visiting consultant websites: management consultant and project manager. Oh, the gravity of the facepalm when I realized why these ninja-like professionals often can’t clearly articulate what they do for a living. The answer really is: what do you need done?

As I observed my client, our stylist, our film team, our photographers, our actress, and our venue host,carefully watching to anticipate any needs and where I could help – while documenting it all as you see below – I realized that this is what managing a project actually is like. I’d been doing it all along as I switched hats with different clients and their teams over and over from teacher to designer to coach to trainer to solutions analyst and back. I’ve had a blast doing it. So much so, that I’m planning to prove I can play with the big kids by earning a PMP certification. (Like I really need any more letters after my name.) Without further ado, I give you a quick look at my day, courtesy of Google Assistant (which I will be chatting about at the High Tea Techtogether). After you watch, join the @CigarConvo on Instagram, Facebook, and Twitter.

Dr. Lisa Richardson

Dr. Lisa is the head geek behind drlisadotco. Count on her for help with content strategy, marketing automation, and websites that do more than look pretty. Grab your free tactical session and start feeling more relaxed and confident in your business.