Too often, we create content that satisfies US – the business owner – without considering what customers actually need and want at their current state in the journey. More than that, we double down on it when it doesn’t yield results, thinking we’re not posting enough.
If you’re wearing all (or most) of the hats in your business, getting the most bang for your buck in your marketing efforts is even more important. It’s time to get this crucial foundation step right so you can grow your sales.
My small business content marketing course takes you from random acts of marketing to a documented strategy for your company. Don’t worry about drowning in random marketing jargon, this course is broken down into bite-size chunks specially-designed for non-marketers.
Registration opens soon! Priority registration access (and special introductory discount) go to members of my Content Like You Mean It B2B strategy newsletter.