A Content Strategy Blog for the Micro & Mighty

Tips & techniques for content marketing, communications management, and tech tools to attract and impress your audience to build a foundation for strategic & sustainable growth for your very small business or nonprofit.

Marketing Tips & Techniques in Your Inbox

Free Help for Your Business: When to Say ‘No, thanks.’

May 29, 2020

Being a solopreneur or micro-nonprofit leader on a tight budget is generally a fact of life. So when someone offers free help for your business,...

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Content Marketing for Very Small Business: A DIY Guide

May 22, 2020

Content marketing is one of the best ways to bring the story of your very small business closer to your (potential) customers.

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How to Choose a CRM for Your Very Small Business

May 8, 2020

Learn how to choose a CRM for your microbusiness and still get all the power your need to automate your marketing and sales.

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Virtual Events Planning Guide for the Micro & Mighty

March 26, 2020

The major benefits of virtual events fall into three categories: data, experience, and marketing.

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Avoid Expensive Disasters. Test Your Big Idea.

September 17, 2019

It’s your dream. You know just how people will react to your brand new service, and you can see the beautiful lifestyle that the millions...

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What is City Branding?

April 10, 2019

Neighborhoods, cities, and entire regions can tap into the advantages of a well-designed and effective marketing strategy.

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