I speak and teach under the umbrella of content strategy, marketing operations, and building your authority. You’ll also hear me speak often about #CEOselfcare.
I’m Dr. Lisa Richardson, Content Coach and partner at BestieFinder Network. I help coaches, membership owners, and course creators build strong connections with their audience communities. As a refugee from higher education, I have a soft spot for folks who want to quit the academy and step out on their own.
You CAN be honest about your bandwidth, love your boundaries, AND grow your business. I’ll show you how to beat the content monster that seems to grow every time your back is turned. But first, you must understand yourself and your motivations.
Inside the Network, we use a proprietary assessment and 12-week programs to help you become more self-aware and give yourself GRACE so you can grow strong businesses without burning out or shortchanging your existing responsibilities.
If you’d like to chat about freedom and beating the content monster, go ahead and schedule a call.
Learn to identify and provide the essential information that customers need to make informed buying decisions. Discover strategies to enhance your visibility, credibility, and readiness to deliver. Go on a deep dive into using strategic content marketing for massive and lasting returns.
Gain insights on blending short-term advertising tactics for social media growth and website clicks with a well-crafted long-term content strategy. Harness the potential of research and audience feedback for successful lead generation.
After the pandemic forced everyone online, it became glaringly apparent that the majority of websites were [still] not accessible to a great number of users with disabilities.
Learn the dangers of ignoring accessibility problems (like expensive lawsuits) and how doing the right thing can be easier, less expensive, and more profitable than you may think.
This brand identity series for “mini” marketing teams (especially teams of one) helps lay the foundation for a successful content marketing strategy for your association, nonprofit, or small business.
Are you throwing big digital events that are excluding a large percentage of the population? Are you unwittingly making an entire community feel unwelcome or like they’re “bothering” your online team when they ask for accommodations?
Learn how to get it right the first time with a truly inclusive digital event strategy.
If you don’t see the info you need here, please reach out.
Absolutely. Reach out so we can discuss your needs and goals.
Yep! I'm a former college instructor and corporate trainer who has taught software skills to teams at Delta, the Federal Reserve Bank, the Bermuda Teachers Union, and more. I teach practical tech skills and concepts in a way that empowers and engages users of all technical backgrounds. Contact me.
2023 7A's of Tech Strategy for Sustainable Small Businesses and Nonprofits. Atlanta Black Chambers
2022 Developing a Content Strategy to Lay a Foundation for Your Future Sales. Nasdaq Milestone Circles Live
2022 3 Ways to Monetize Your Knowledge. Georgia Association of Women in Higher Education Conference
2021 6 A’s of Tech Strategy for Small Organizations. AM FastBreak, Greater South Fulton Chamber of Commerce
2015 Digital Real Estate: How Quality Affects Conversions. Atlanta Women Entrepreneurs Conference
2014 Does Your Klout Score Matter? [Quoted] CIO Magazine
2014 Panelist, Social Media for Business. Women Entrepreneurs Rock Conference
2014 Track Leader, Educational Technology. SouthWired (formerly Digital Atlanta)
2014 Tweaks & Bling: Optimizing Your WordPress Site. WordCamp Atlanta
2013 Get Outta My Head and Onto the Screen! WordCamp Atlanta
And so is your business.