Reignite Board Engagement: Energizing Your Board Members
Engaged and committed board members are the backbone of any successful organization. When your board members are actively involved, they can provide valuable insights, strategic direction, and oversight to help your organization thrive. However, maintaining high levels of board engagement can be a constant challenge. Disengaged board members can lead to stagnation, progress roadblocks, and […]
Investing Social Capital Through Mentorship Programs
Professional associations play a vital role in connecting industry peers, facilitating knowledge sharing, and fostering career growth. However, as the workforce evolves, these organizations face a pressing challenge – engaging and retaining younger members. Many established professional associations struggle with attracting and retaining younger members. Without a steady influx of new, early-career professionals, associations risk […]
The Key to Member Retention is the Onboarding Experience
Welcoming new members to your chamber or trade association may seem purely administrative, but it takes so much more than a receipt to turn new members into long-time, engaged advocates. Onboarding is a critical first step in the member journey that sets the tone for their entire experience with your organization. Get it right, and […]
Inactive to Advocate: How to Reactivate Member Engagement
Identifying the Reasons Behind Member Disengagement The first step in reactivating your lapsed members is understanding why they initially decided to disengage from your association. Conducting thorough data analysis and member surveys can provide valuable insights into the key drivers of disengagement. Analyzing Member Data Your membership management system should be capable of tracking member […]
Selling Smarts: A Sales Strategy Guide for Service Providers
As a consultant, your primary business is knowledge. Your purpose is to provide professional advice and problem-solving strategies to other businesses. However, unlike higher ed classrooms, where students will show up no matter what you do, service providers need a robust marketing and sales strategy to convert your knowledge into revenue. In the world of […]
9 Growth Strategies to Energize Sluggish Sales
Video Chapters (00:03) Breaking Up With Break Even Dr. Lisa Richardson shares prep tasks before implementing growth strategies to achieve profitability in business, including reviewing goals, assessing status, and staying attuned to market demand. (08:49) Business Growth Strategies and Tips Incorporate BNPL, joint ventures, government contracting, subscription model, new markets, service capacity, and responsible pricing […]
