Recurring Donations: Attracting Donors Who Keep Coming Back

Building a recurring donations program along with effective fundraising is a way for nonprofit organizations to stand strong through time and to focus on their overarching goals instead of spending most of their time trying to survive. This approach is how some legendary nonprofit organizations have become household names. Getting a one-time donation is nice, […]
Getting Ready to Market to Your Target Audience

Now that you know who your people are, it’s time to get to work on creating content. Here’s how to market to your target audience.
The Benefits of Segmenting Your Audience

Breaking your target market down into sub-groups can boost your ROI. Here are a few benefits of segmenting your audience.
How to Find Your Target Audience (Out of Billions of People)

Knowing who you are selling to and what they are like is the key to effortless sales. Here’s how to find your target audience.
Why It’s Important to Have A Firm Understanding of Who Your Target Audience Is

Understanding who your target audience is allows you to create content that speaks directly to them. Here’s what you need to know.
What is a Target Audience & How Do You Define Yours?

Knowing who you want to engage or sell to is essential to successful business. Learn about this crucial part of business development.